Sport Marketing Quarterly
Executive Editor
eISSN:
15572528 | ISSN:
10616934
Sport Marketing Quarterly (SMQ) is published March, June, September, December, and serves as an outlet for the dissemination of sport marketing information for both practicing professionals and academicians. These two important constituencies now have an opportunity to develop a relationship that is intended to be mutually beneficial. For practitioners, the SMQ provides a vehicle to share marketing successes with peers. For academicians, the SMQ provides a forum for sharing research.
Sport Marketing Quarterly (SMQ) aims to provide a forum for authors who wish to create new knowledge and/or apply existing concepts and theories in sport marketing. To this end, Sport Marketing Quarterly is committed to publishing high quality research that advances the study and practice of sport marketing and is relevant to the professional interests of the sport marketing community.
The vision of SMQ is to be the journal of choice for authors who wish to create and disseminate intellectual contributions in the field of sport marketing and for practitioners who seek to apply this knowledge to the sports industry.
Editorial Assistant
| Melissa Davies | Ohio University, USA |
Editorial Board Members
| Matthew Katz | University of Massachusetts Amherst, USA |
| Henry Wear | University of Oregon, USA |
| Nicholas Watanabe | University of South Carolina, USA |
| Dan Wann | Murray State University, USA |
| Yiran Su | University of Massachusetts, USA |
| Stephen Shapiro | University of South Carolina, USA |
| Angeline Close Scheinbaum | Clemson University, USA |
| Shintaro Sato | Waseda University, Japan |
| Steven Salaga | University of Georgia, USA |
| Donald Roy | Middle Tennessee State University, USA |
| Lamar Reams | Ohio University, USA |
| Nels Popp | University of North Carolina - Chapel Hill, USA |
| Ted Peetz | Belmont University, Canada |
| Heidi Parker | University of Southern Maine, USA |
| Norm O’Reilly | University of Maine, USA |
| Michael Naraine | Brock University, Canada |
| Alan Morse | University of Northern Colorado, USA |
| Craig Moorehead | Indiana State University, USA |
| Brandon Mastromartino | San Diego State University, USA |
| Nancy Lough | University of Nevada, Las Vegas, USA |
| Katie Lebel | University of Guelph, Canada |
| Dae Hee Kwak | University of Michigan, USA |
| Thilo Kunkel | Temple University, USA |
| Yong Jae Ko | University of Florida, USA |
| Jihoon Kim | University of Alabama, USA |
| Ari Kim | California State University, San Bernardino, USA |
| Adam Karg | Deakin University, Australia |
| Eric Wonseok Jang | Sungkyunkwan University, South Korea |
| Steve Hills | London Metropolitan University, UK |
| Cody Havard | University of Memphis, USA |
| Greg Greenhalgh | University of South Florida, USA |
| Brian Gordon | University of Kansas, USA |
| Michael Goldman | University of San Francisco, USA |
| Zahed Ghaderi | Kharazmi University, Iran |
| Andrea Geurin | Loughborough University London, UK |
| Kevin Filo | Griffith University, Australia |
| John Eaton | Arizona State University, USA |
| Brendan Dwyer | Virginia Commonwealth University, USA |
| James Du | Florida State University, USA |
| Gashaw Abeza | Towson University - USA |
| Rebecca Achen | University of Kansas, Kansas City |
| Thomas Aicher | University of Colorado–Colorado Springs, USA |
| Kostas Alexandris | Aristotle University of Thessaloniki, Greece |
| Akira Asada | Kanda University of International Studies, Japan |
| Bradley Baker | Temple University, USA |
| Thomas Baker, III | University of Georgia, USA |
| Khalid Ballouli | University of South Carolina, USA |
| Rui Biscaia | Coventry University, UK |
| Jessica R. Braunstein-Minkove | Towson University, USA |
| Natasha Brison | University of South Carolina, USA |
| Lauren Burch | Loughborough University London, UK |
| Kevin K. Byon | Indiana University - Bloomington, USA |
| Kevin Cattani | University of Dubuque, USA |
| Yonghwan Chang | University of Florida, USA |
| Joe Cobbs | Northern Kentucky University, USA |
| Zack Damon | Texas Tech University, USA |
| Elizabeth Delia | University of Massachusetts Amherst, USA |
| Tim DeSchriver | University of Delaware, USA |
| Jason Doyle | Griffith University, Australia |
Associate Editors
| Matthew Katz | University of Massachusetts Amherst, USA |
| Kevin K. Byon | Indiana University - Bloomington, USA |