International Journal of Market Research
Founded in 1958, the aim of the International Journal of Market Research (IJMR) is to be the leading primary authoritative source of information about excellent practice and new thinking in research, insight and data analysis worldwide.
The IJMR provides a bridge between practitioners and academics to share, discuss and debate all aspects of research, insight and data: applications, methodologies, new technologies, technology and methodology adoption and adaption from related areas, solutions, strategic and management issues.
IJMR is SSCI-ranked and is rated by the Association of Business Schools as a 2* journal.
Readers are looking for ways to optimise and leverage research, insight and data, and trust the integrity of the IJMR to provide them with leading edge and authoritative thinking that can be practically applied in a business and societal context.
The IJMR is first and foremost a journal that publishes the best from academia and practitioners and whilst the primary audience is the professional researcher at all levels and all spheres, the IJMR also seeks to encourage a dialogue between practitioners, academics and those in the business or public sectors who rely on research, insight and data to make effective decisions, deliver impact and drive change.
The editorial team is interested in papers that are evidence based, clearly written and unambiguous; that are original and contain new and practical ideas. The style should demonstrate authority and expertise but be accessible to the wider audience. In particular, every paper must engage and stimulate readers, be relevant to their needs and ensure that the practical applications of the ideas and concepts within the papers are readily apparent.
Whatever the topic, the material published within the IJMR is written by experts in their field and all submissions are reviewed prior to publication by their peers to ensure that high standards and integrity are maintained.
In summary, the IJMR is the place to find new thinking in research, insight and data. The content is rigorously vetted, stimulating and essential reading.
This journal is a member of the Committee on Publication Ethics (COPE).
| Daniel Nunan | University of Warwick, UK |
| Arnold Japutra | University of Western Australia |
| Alena Kostyk | University of Glasgow, UK |
| Clifford Lewis | Charles Sturt University, Australia |
| Leo Paas | The University of Auckland, New Zealand |
| Christopher Pich | University of Nottingham, UK |
| Valentina Pitardi | University of Surrey, UK |
| Billy Sung | Curtin University, Australia |
| Arry Tanusondjaja | Ehrenberg Bass Institute, University of South Australia, Australia |
| Anca Yallop | Auckland University of Technology, New Zealand |
| Zachary William Anesbury | Ehrenberg Bass Institute, University of South Australia, Australia |
| Paolo Antonetti | NEOMA Business School, France |
| Richard Asquith | Richard Asquith Consulting, UK |
| Paul Baines | University of Leicester, UK |
| Chris Barnham | Chris Barnham Research and Strategy, UK |
| Zhiling Bei | University of Missouri, USA |
| Clive Boddy | University of Tasmania, Australia |
| Roger Byatt | University of Portsmouth, UK |
| Colin Campbell | University of San Diego, USA |
| Simon Chadwick | Cambiar, USA |
| Walid Chaouali | University of Tunis Carthage, Tunisia |
| Michelle Cowley-Cunningham | Dundalk Institute of Technology, Ireland |
| Harry Davies | Google, UK |
| John Dawes | Ehrenberg Bass Institute, University of South Australia, Australia |
| Philly Desai | Turnstone Research, UK |
| Maria Laura Di Domenico | Surrey Business School, UK |
| Don A. Dillman | Washington State University, USA |
| Markus Eberl | TNS Infratest, Germany |
| Laurent Florès | SLPV Analytics, France |
| Rachel Fuller | University of South Australia, Australia |
| Roberto Furlan | Kantar, UK |
| Peter Furness | Peter Furness, UK |
| Tobias Gummer | GESIS - Leibniz Institute for the Social Sciences, Germany |
| Chris Hackley | Royal Holloway University of London, UK |
| Joe Hair | University of South Alabama, USA |
| Mariann Hardey | Durham University |
| Nicole Hartnett | Ehrenberg Bass Institute, University of South Australia, Australia |
| Erika Hlédik | ELTE Eötvös Loránd University, Hungary |
| David Jiménez-Castillo | University of Almeria, Spain |
| Jan Karem Höhne | University of Mannheim, Germany |
| Rachel Kennedy | Ehrenberg Bass Institute, University of South Australia, Australia |
| Philipp Klaus | International University of Monaco, INSEEC U Research Center, Monaco |
| Tanja Kunz | GESIS - Leibniz Institute for the Social Sciences, Germany |
| James Leonhardt | University of Nevada, USA |
| Tim Macer | Meaning, UK |
| Armando Maria Corsi | University of Adelaide, Australia |
| Frauke Mattison-Thompson | Amsterdam Business School, Netherlands |
| Gunnar Mau | Centre for Consumer Protection and Vulnerable Consumers, Germany |
| George Miaoulis | Sheffield University / City College Thessaloniki, Greece |
| Sebastián Molinillo | University of Malaga, Spain |
| Alejandro Mollá-Descals | Universitat de Valencia, Spain |
| Virginia Monk | Motif Limited, UK |
| Leigh Morris | Bonamy Finch, UK |
| Corrine Moy | Independent Researcher |
| Graham Mytton | Audience Research Training and Consultancy, UK |
| Mihai Niculescu | New Mexico State University, USA |
| Suha Omar | De Montfort University, UK |
| Jo Pabari | University of Portsmouth, UK |
| Ray Poynter | The Future Place, UK |
| Jenni Romaniuk | Ehrenberg Bass Institute, University of South Australia, Australia |
| Joss Roßmann | GESIS - Leibniz Institute for the Social Sciences, Germany |
| Samer Sarsam | Sunway University, Malaysia |
| Marko Sarstedt | Ludwig Maximilians University, Germany |
| Yasmin Sekhon | University of Southampton, UK |
| Anjul Sharma | Walnut Unlimited, UK |
| Sharan Sharma | University of Maryland, USA |
| Trevor Sharot | Red Research, Singapore |
| Karsten Shaw | London School of Economics, UK |
| Nikoletta Theofania Siamagka | Aristotle University of Thessaloniki, Greece |
| Jason Sit | University of Portsmouth, UK |
| Christopher M. Smith | Wake Forest University, USA |
| Ineke Stoop | Independent Researcher, Netherlands |
| Pia Storvang | University of Southern Denmark, Denmark |
| Bradley Taylor | GITR Limited, UK |
| Luke Taylor | Kantar Public, UK |
| Mark Thorpe | Truth Consulting, UK |
| Giang Trinh | Ehrenberg Bass Institute, University of South Australia, Australia |
| Georgios Tsimonis | De Montfort University, UK |
| Kelly Vaughan | Ehrenberg Bass Institute, University of South Australia, Australia |
| Andrea Vocino | Deakin University, Australia |
| Zachary Williams | Western Michigan University, USA |
| Natyra Xharavina | University of Sheffield, Sheffield, UK |
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Manuscript submission guidelines can be accessed on Sage Journals.